About

Have you ever…

The Secrets of Perfect Decision-Making, based on the million-copy bestselling book.

  • Invested time in something that, with hindsight, just wasn’t worth it?
  • Overpaid in an eBay auction?
  • Continued doing something you knew was bad for you?
  • Sold stocks too late, or too early?
  • Taken credit for success, but blamed failure on external circumstances?
  • Backed the wrong horse?

These are examples of cognitive biases, simple errors we all make in our day-to-day thinking. But by knowing what they are and how to spot them, we can avoid them and make better choices – whether dealing with a personal problem or a business negotiation; trying to save money or make money; working out what we do or don’t want in life, and how best to get it.

Users will answer a series of short questions based on the type of decision they are making – Money, Work, Time, or People – then the most relevant cognitive biases will be revealed, allowing them to avoid these common errors.

Simple, straightforward and always surprising, this blog will change the way you think – at work, at home, every day.

Stay tune!

“If it’s a choice, that means it’s a skill, because we can get better at it” – Seth Godin

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Business is a profit driven project

Life is a huge and long-term project.

Marketing is a long term project.

Sale is a result driven project.

Blogging is a mental and physical project and it should be a daily activity if possible

There are so many decisions to be made in these projects.

This blog is commited to publish article everyday to inspire go-getters to succeed in the aspects of marketing, business, start up, eCommerce, software/saas, motivation/inspiration, self-help, investment and many more

We all have a lifetime of projects and success is what we are after. Hope this blog can help you

About Aaron Chen:

Experienced digital marketing specialist, SEOer, inbound and content marketer with proven track record of success, daily blogger@TheDecisionsProject.com, go-getter, entreprenuer

Medium: https://aaronchenwrites.medium.com/

LinkedIn: https://www.linkedin.com/in/aaron-chen-442a8727/

Twitter: @AskAaronChen

Marketing Agency website: KungfuMarketing.com.au